Good for Students, Good for Partners
Ardeo’s Loan Repayment Assistance Programs (LRAPs) help repay federal, parent PLUS, and private loans if income after graduation is modest, giving families financial peace of mind and institutions a powerful way to grow enrollment.
32.5% Wouldn’t Enroll Without LRAP 1 in 3 (32.5%) of students agree they would not have enrolled without LRAP.
6.4x Average ROI Across Partners 6.4x average return on investment across Ardeo partners in Fall 2025.
Why 1 in 3 Students Need LRAPs
Many families want to say yes. Uncertainty holds them back.
When evaluating your institution, families need to know what student loan debt will mean down the road. When those concerns remain unresolved, families quietly walk away.
#1 Student Loan Debt Is the Top Concern The top concern about college among students and families is “level of debt” to pay for degree (Princeton Review).
70.5% Anxious About Debt Repayment 70.5% of students report being anxious about their ability to repay student loans after graduation (Encoura).
60.2% Ruled Out A College Because of Student Loans 60.2% of students have ruled out a college because of the amount of student loans needed to attend (Encoura).
Families Need Confidence In The Future
Strong outcomes and financial aid matter, but many families still need confidence that student loan debt won’t hold their students back after graduation. Without that assurance, they’ll keep looking.
Helping Families Enroll With Confidence
“Students do not see LRAP just as a loan repayment program; they see it as a safety-net that gives them confidence that debt will not ruin their futures.”
2026 Encoura + RNL Perceptions of College Financing Study
How LRAPs Drive Enrollment
By giving families greater confidence around borrowing, LRAPs can support a wide range of enrollment objectives. From increasing overall enrollment to re-engaging unresponsive admits, LRAPs can be tailored to support your goals.

Maximum Growth
180 students enrolled with LRAP
Offered LRAP to all incoming first-year students and transfers.

Targeted Growth
197 students enrolled with LRAP
Offered LRAP to select student segments and academic programs.

Late-Cycle Yield
195 students enrolled with LRAP
Offered LRAP to unresponsive students late in the cycle.
Why This Enrollment Leader Chooses LRAPs
LRAPs reduce borrowing concerns, improve yield, and help more students choose their institution.
Hear from KatieHow LRAPs Change Student Outcomes
Like many students, Bri worried about the debt required to attend her first-choice institution.
LRAP gave her the confidence to enroll.
When it came time to launch her career, she was able to pursue the opportunity that was right for her, not just the one that paid the most.
Today, she’s living her dream. That’s the difference a financial safety net can make.
Read Bri’s Full Story
Testimonials
What Administrators & Students Say
“I was deciding between two colleges, CCU being one of them. I liked CCU better, but it was more expensive. LRAP tipped the scale.”
Lucy K.
LRAP Award Recipient
What Administrators & Students Say
“Throughout our first year, we were able to grow [new student] enrollment by about 78%. We decreased our discount rate by over 10%.”
Jeremy Taylor
Vice President for Enrollment Management, Defiance College
What Administrators & Students Say
“I was on the fence between two colleges. Ultimately, it came down to LRAP when deciding which college was better.”
Jacob F.
LRAP Award Recipient
What Administrators & Students Say
“Everyone we were competing with was adding a bit to financial aid packages every year, and again late in the cycle. When we did the same, we were lost in the noise. Offering LRAPs to all incoming students is a way to do something different. We likely would have reduced discount about a point if not for claw back rationing on our state grant program.”
Dr. Michael McMahon
Vice President for Enrollment Management, Saint Mary’s University of Minnesota
What Administrators & Students Say
“[Students and families have said that LRAP] has helped them make their college decision, and moved Eastern to be their top choice of schools that they were considering.”
Katie Condon
Vice President of Enrollment Management, Eastern Michigan University
What Administrators & Students Say
“I remember receiving my first LRAP check in the mail. I cried. I laughed. I jumped up and down with joy! I was filled with extreme gratitude.”
Brianna G.
LRAP Award Recipient
What Administrators & Students Say
“We view LRAP as a catalyst to empower student choice and confidence at Belmont.”
Chris Gage, Ph.D.
Vice President for Enrollment Services, Belmont University
What Administrators & Students Say
“I become sold on [my institution] primarily because of the Loan Repayment Assistance Program. This program has enhanced my entire collegiate experience by alleviating unnecessary financial stress.”
Michelle K.
LRAP Award Recipient
What Administrators & Students Say
“One of the biggest challenges facing students today is not simply the cost of college — it is the uncertainty surrounding the return on that investment. The Magician Advantage LRAP helped us change that conversation.”
LaMar-Octavious Scott
Former Vice President of Student Affairs, LeMoyne-Owen College
What Administrators & Students Say
“If LRAP had not been offered to me, I would have had to stay local and attend a junior college.”
Diego G.
LRAP Award Recipient
What Administrators & Students Say
“…in the last four years that we’ve partnered with (Ardeo), we’ve cut our discount rate by 7% and we’ve increased net tuition revenue by close to 15%.”
Drew Whipple
Formerly Associate Vice President for Enrollment, MidAmerica Nazarene University
How Many Students Could You Enroll With LRAPs?
Use our Growth Calculator to view enrollment projections for three popular LRAP strategies. We combine your institution’s IPEDS data with Ardeo’s historic performance to give you an instant idea of impact.
✓ Instant Results
✓ No Prep Required
✓ Compare Multiple Strategies

FREQUENTLY ASKED QUESTIONS
Trending Resources
Combat State Teacher Shortage with LRAPs
Student loans and modest starting salaries are major barriers for many prospective teachers. With LRAPs, education students have the freedom to follow their dreams.
Stats from Ruffalo Noel Levitz (RNL)
72% of families said they have ruled out institutions based on sticker price. So, what can institutions do?
Client Success: How Defiance College Boosted New Student Enrollment
You will hear from Defiance’s chief enrollment officer about why they were looking for innovative enrollment solutions and why they chose Ardeo to help them meet their institutional goals.
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